5 Types of Fashion Photography to Elevate Your Brand Project
Whether you're looking to showcase your clothing line, capture editorial spreads, or create compelling visuals for social media, there's a type of fashion photography that can help you achieve your goals.
In this post, we'll explore some of the most popular types of fashion photography that you can incorporate into your brand project.
Editorial Fashion Photography
Editorial published in Jute Magazine by Yam_photography
Editorial fashion photography is a type of fashion photography that is often found in fashion magazines, editorial spreads, and lookbooks. It is typically more artistic and stylized than commercial fashion photography and focuses on creating a story or narrative through the use of clothing, makeup, and poses. Editorial fashion photography is ideal for brands that want to showcase their clothing in a creative and engaging way.
2. Commercial Photography
AstraFit gymwear campaign by Yam Photography
Commercial fashion photography is focused on promoting and selling clothing, accessories, and other fashion products. It is often used for advertising campaigns, e-commerce websites, and fashion catalogs. Commercial fashion photography typically features a model or models wearing the clothing or accessories in a way that highlights the product's features and benefits. This type of fashion photography is ideal for brands that want to promote their products in a straightforward and visually appealing way.
3.Street Style
Street style at Paris Fashion Week 2023 by @yam_photography
Street style fashion photography is a type of fashion photography that captures the unique style and personality of individuals on the streets. It's often used to document current fashion trends, and it can be a great way for brands to showcase their products in a real-world context. Street style fashion photography typically involves capturing candid shots of people in public places, and it can be an excellent way to connect with your audience on social media.
4.Lookbook
Is a type of fashion photography that showcases an entire collection of clothing or accessories. It is often used by fashion designers and retailers to promote new collections or seasonal trends. Lookbook fashion photography typically features a model or models wearing different outfits from the collection in a variety of settings. This type of fashion photography is ideal for brands that want to showcase their entire collection in a visually compelling way.
5. Product Photography
Product photography focuses on capturing the details of individual fashion products, such as clothing, shoes, and accessories. It's often used for e-commerce websites and product catalogs, and it typically features the product against a plain or neutral background to highlight the details and features of the product. This type of fashion photography is ideal for brands that want to showcase their products in a straightforward and visually appealing way.